Contact us
- Associate Professor Jonas Fooken
- T: +61 (2) 9850 8088
- E: jonas.fooken@mq.edu.au
This project will use behavioural and health economic insights to study medicine choice of consumers, GPs, specialists, and pharmacists when differently branded or both brand drugs and generics are available as treatment options.
This scholarship will provide PhD students with an understanding of how consumers choose their medicine.
20236169
PhD
Applications close on 30 April 2025
Domestic, International
Business, medicine and health, psychological sciences
$38,500 p.a. + $20,000 p.a. (2025 rate)
The proposed research aims to investigate what determines the choice of medicines used by consumers. A special focus will be on choices made when differently-branded drugs, or both brand drugs and generics, are available for the treatment of a condition, and the role that different contributors to the decision making process play.
To understand medicine purchase decisions, the PhD student will explore issues such as:
The research will be quantitative and use:
The PhD student will be located within the Macquarie Centre for the Health Economy, and be in the field of applied economics, health economics, and behavioural economics. A background in economics is therefore beneficial, however, candidates from other relevant disciplines, including business, psychology, pharmacy, or medicine may also be a fit for this PhD opening.
This scholarship is available to eligible candidates to undertake a (direct entry three year PhD) program.
The scholarships are comprised of:
The value of each stipend scholarship is $58,500 per annum (full time, indexed) for three years.