The principles to be applied during the web transformation project were recommended by consultants Stamford Interactive after discussion with senior stakeholders and investigation of Macquarie’s web presence in 2013.
![Students Library](https://www.mq.edu.au/blogs/web-transformation/wp-content/uploads/2014/06/Students-Library-300x200.jpg)
The digital principles are:
- Users first
- Validated designs
- Innovation that reflects brand
- Simple and intuitive discovery
- Robust governance
- Technology that works for us
- Online communities and culture
- Authoritative and clear content
These guide the outcomes of the project.